Financial Analysis puzzles, solved step by step
- Puzzles
- 100
- Traced to a firm
- 47
- Topics
- 13
- Hard
- 30
022Estimate how many people work in a 30-storey office tower in Mumbai.HSBCCentral · 2026
Try it first
Which order of magnitude feels right?
Show the worked solution
About 5,100 people, as a range of roughly 3,400 to 5,100. Take a floor plate of 25,000 square feet. After lifts, stairs and services about 80% is usable, 20,000 square feet. At 100 square feet a seat that is 200 seats, and at 85% occupancy about 170 people a floor. Thirty floors gives about 5,100. Roomier offices at 150 square feet a seat bring it down to about 3,400.
Why start from one floor?
Think of estimating the people in a cinema: you count the seats in one row, then the rows. A tower is the same: thirty copies of one floor, so estimate one floor carefully and multiply, because every assumption is easier to defend on a single floor you can picture. Define the answer too: people who work in the building, meaning assigned staff, not visitors and not the count present on any one day.
What goes into one floor?
Four assumptions, each said out loud. A floor plate of about 25,000 square feet, typical for a large commercial tower. About 20% of that is the coreThe central block of a floor holding lifts, stairs, toilets, shafts and service rooms, which cannot be used for desks., leaving 20,000 usable. At 100 square feet a seat, including aisles and meeting rooms, the floor holds 200 seats, and with 85% of seats assigned that is about 170 people. The rest are vacant desks, new hires not yet in, or space held for growth.
The relationship25,000 floor plate, square feet 0.80 usable share after the core 100 square feet per seat, aisles and meeting rooms included 0.85 share of seats occupied 30 floors What it says in wordsSeats on one floor, times the share filled, times the number of floors.One 25,000 square foot floor, 80% usable at 100 square feet a seat, holds 200 seats, of which 170 are occupied. Thirty such floors put about 5,100 people in the tower. Which assumption would you flex, and how would you check it?
Seat density moves the answer most. A dense back office runs near 100 square feet a seat; a bank's front office with larger desks and more meeting rooms nearer 150. At 150 square feet a seat the tower holds about 3,400 people, so give the answer as about 3,400 to 5,100. Then trim for floors that hold no desks: if the lobby and a plant floor take two of the thirty, the dense case falls to about 4,760. A check from another side: assume a dozen lifts, each carrying about 15 people a trip on a round trip of about 3 minutes. That moves about 12 x 15 x 20, or 3,600 people an hour, which fits a building of a few thousand people arriving over a morning, not tens of thousands.
Where candidates lose it
The common loss is guessing the whole building in one leap, which gives answers anywhere from 1,000 to 50,000 with nothing to defend. One floor, four assumptions, then multiply.
The second loss is forgetting the core and the empty desks, which overstates the answer by a third. Saying both out loud is what the interviewer marks.
What the interviewer asks next
- How many lifts does the tower need to get everyone in between 8.30 and 9.30?
- With hybrid work, how many people are in the building on a typical Friday?
- What would you charge a coffee chain for the ground floor, and how would you justify it?
Asked at HSBC, Sales and Trading, Central, 2026 (Wall Street Oasis):
How many employees in London hsbc building How many taxis are in HK central
066Estimate how many litres of packaged milk Mumbai buys in a day.Corporate FP&AConsulting-style case
Try it first
Which order of magnitude is plausible before you build anything?
Show the worked solution
About 32 lakh litres a day, inside a plausible range of roughly 18 to 47 lakh. Assume about 1.3 crore people in four-person homes, 32.5 lakh households. If 80% buy packaged milk at about a litre a day, that is 26 lakh litres. Tea stalls, restaurants and sweet shops add perhaps a quarter more. Each input is an assumption to state aloud and test.
What is the natural unit for a daily staple?
Think about your own home: someone buys one or two packets every morning, and the number depends on how many people share the kitchen, not on who drinks what. For something bought every day by almost every home, the household is the unit, because the buying decision and the quantity are set per kitchen. Start from people, convert to homes, decide what share buys the product, and multiply by the daily quantity. Then add the buyers who are not homes.
About 1.3 crore people make 32.5 lakh homes, 80% of which buy about a litre of packaged milk a day, and a quarter more for tea stalls and restaurants gives about 32.5 lakh litres, a figure that checks out at 250 ml a head and about 217 tankers a day. Every number in the chain is an assumption, not a fact, and should be said that way. The population depends on where you draw the boundary: the city proper and the wider metropolitan region differ by a large factor, so confirm the latest census or municipal estimate and say which one you are using. The 80% packaged share leaves room for loose milk from local dairies, which is still common in parts of the city.
Case Packaged share Litres a home Trade uplift Litres a day Low 70% 0.7 15% 18.3 lakh Base 80% 1.0 25% 32.5 lakh High 90% 1.2 35% 47.4 lakh Moving the three softest assumptions together gives a range of about 18 to 47 lakh litres a day around a base case of 32.5 lakh, so the order of magnitude is secure even though the point estimate is not. How do you cross-check it without reusing the same assumptions?
Use a check that rests on different inputs. Per head, 32.5 lakh litres across 1.3 crore people is about 250 ml a day: two or three cups of tea at about 50 ml of milk each plus a glass for a child. That is believable. From the supply side, if a road tanker carries about 15,000 litres, which is an assumption to state, the city needs about 217 tankers a day. A good estimate survives a check built from a different direction; if the per-head number had come out at two litres, you would know a step was wrong.
What would sharpen the estimate most?
The packaged share is the biggest swing, so it is the first thing to research, followed by the trade uplift, which is hard to observe because tea stalls and sweet shops often buy loose milk in bulk. Seasonality matters too: festival weeks lift demand for sweets and milk. The limit to say: this is a demand estimate on an average day, and a dairy planning supply would also need the peak day and the share each brand holds.
Where candidates lose it
The common loss is starting from cows, dairies or the national milk output, numbers few candidates know and none can check in the room. The estimate collapses into guesses about guesses.
The other slip is silent assumptions. An interviewer cares more about hearing 'I will assume four people a household, and I would want to check that' than about the final number, and a candidate who never states the city boundary has an answer that could be off by half.
What the interviewer asks next
- How would the estimate change for the whole metropolitan region?
- Estimate the daily revenue of the packaged milk market from your volume.
- Which single assumption would you research first, and where would you look?
