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How to Identify a Conflict-of-Interest Disclosure

Identifying a conflict-of-interest disclosure means asking, for one named decision, whether anybody who influenced it held an interest that could reasonably affect it, whether that interest was disclosed, to whom, when, and whether the record shows all of it. The procedure runs in eight steps, in a fixed order. An interest can affect a decision without anybody breaking a rule, and whether a particular arrangement should stand is a separate question from whether it was declared.

A conflict of interestAn interest that could reasonably affect a decision somebody is taking. is hard to find for a structural reason rather than a moral one. The person best placed to notice an interest is the person holding it, and to that person it is not an interest at all. The interest is simply their situation: the shop a brother runs, the flat let out to a tenant, the consultancy done two years ago, the school two children go to. None of it looks like a finding from the inside, and none of it feels like something to declare. Every step below takes the judgement away from the person holding the interest and turns it into a question somebody standing outside can ask. Asking from outside is the only reliable way an interest is ever found.

The procedure surfaces things and decides nothing. An interest found that was never disclosed is a finding to be recorded, not a verdict to be delivered, and no step asks what anybody intended or why they did what they did. Somebody else, later, decides what it all means.

Bhadra Securities Private Limited, an invented broker and depository participant, took one ordinary decision: which outside provider the firm appoints to run one service, an appointment worth Rs 18,00,000 a year. Yashodhan Pai, the compliance officer, runs the eight steps over that one decision. Nine providers were approached, four went on a shortlist, one was appointed. Six people influenced the outcome and one of them signed it.

THE EIGHT QUESTIONS, IN THE ONLY ORDER THAT WORKS Step one names the decision. Nothing above it goes looking for an interest. 1 Name the decision, precisely, before anything else 2 List everybody who influenced it, not only who signed 3 For each of them, record what they hold or receive 4 Ask which of those could affect this decision 5 Establish who was entitled to be told 6 Check whether they were told, and when 7 Ask whether telling somebody was enough 8 Record what was found, including finding nothing EIGHT STEPS, IN THIS ORDER NAME THE DECISION AND WHO SHAPED IT FIND THE INTERESTS AND TEST THEM TEST THE DISCLOSURE ITSELF WRITE IT DOWN, NIL FINDING TOO No step below decides whether an arrangement is acceptable. The procedure surfaces; somebody else decides.
Eight rungs in a fixed order, and the two at the top come before any interest is looked for, because until the decision is named there is nothing to test an interest against.

Step one: which decision is being examined?

The decision is written down in one sentence before anybody at all is looked at. The written sentence names what was decided, who or what it bound, and when it was taken, and the sentence goes at the top of the sheet about to be filled in. If it will not fit in one sentence, more than one decision is in hand, and the procedure runs once for each of them. No register of interests is opened yet, nobody is asked what they hold, and nobody is allowed to volunteer an interest before the sentence is written. A conflict is a relationship between an interest and a decision rather than a property of a person, so step one is not a formality. Until the decision is named there is nothing for any interest to be tested against.

At Bhadra Securities Private Limited, Yashodhan Pai wrote one line at the top of the sheet: the appointment of one outside provider to run one service for the firm, decided at a meeting, effective from the start of the following quarter. The line names one decision. The line does not name the policy the appointment was made under, the budget that allowed it, or the other appointments made the same month, and each of those would sit at the top of its own sheet if anybody wanted it examined.

The same move happens at home without being called a step. When somebody reports that a neighbour has an interest, the first question is never what does he hold. The question is an interest in what. He may sell the exact grade of cement the building is about to order, in which case the question is live, or he may sell it in another state to another trade, in which case it is not. The same sentence about the same man lands differently depending on the decision, and where nobody has named a decision it does not land at all.

Try it out

Before a single interest is looked for, what goes at the top of the sheet?

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Step two: who influenced the decision, and who only signed it?

List every person who shaped the outcome, then mark which of them signed. Work backwards through the paperwork rather than forwards from memory: who proposed the decision, who set the criteria it was judged against, who drew up the shortlistThe narrowing step where a decision is often effectively made, before anybody formally chooses., who scored what was on it, who supplied a technical or commercial view that narrowed the choice, who chaired the meeting, and who signed. Write each name down with what that person did in four words. Do not stop at the signature and do not leave anybody off because their part looks small. InfluenceHaving shaped a decision, whether or not the person signed it. spreads far wider than signature, and the shortlist is where most decisions are actually made, so a review that starts at the signature has already missed the people who mattered most.

SIX PEOPLE SHAPED IT. ONE SIGNED IT. Invented counts from one appointment at Bhadra Securities Private Limited. Providers approached: 9 Shortlist drawn: 4 Appointed: 1 The narrowing from 9 to 4 was done by two of the six. The signature chose one of the 4 that were left. EVERYBODY WHO INFLUENCED THE DECISION Drew the shortlist Drew the shortlist Wrote the scoring sheet Gave the technical view Chaired the meeting Signed the appointment a review that starts here misses the other five
Two of the six took nine providers down to four before anybody signed anything, so the signature chose between four options that somebody else had already selected.

At Bhadra Securities Private Limited, six people influenced the appointment. Two drew up the shortlist that took nine approached providers down to four. One wrote the scoring sheet those four were marked against. One supplied the technical view on two of them. One chaired the meeting. One signed. By the time it was signed, the field had been narrowed from nine to four by two people and marked against criteria written by a third. Read the list backwards and the signature is the last and thinnest act in it.

A wedding in the house works the same way. Whoever tastes the food and picks the caterer feels like the person who decided. But somebody decided which three caterers would be tasted, and that person chose those three out of thirty. The one at the tasting picked one of three. The one with the list picked the three out of thirty. Anybody in the house asked who chose the caterer will name the person at the tasting, every time.

Try it out

One person signed the appointment. Whose part in it does step two require to be listed?

Step three: what does each of those people hold, receive or connect to?

The list from step two is taken one name at a time, and three things are recorded for each of them. Anything they hold: a stake in a business, a property let out, an interest in a partnership. Anything they receive: a fee, a retainer, a commission, a gift, hospitality, an offer of future work. Who they are connected to: a relative, somebody in the same household, a former employer, a business run by somebody close to them. Each answer comes from the firm's own register of interests, from the person's own declaration and from the papers to hand, with a note of which of the three it came from, and the fact that the question was asked is recorded even where the answer was nothing. Step three collects and does nothing else, so an item goes on the sheet whether or not it looks relevant. Deciding relevance is the next step, and deciding it early is how items quietly disappear.

Across the six people at Bhadra Securities Private Limited, eleven items went on the sheet. Some came from the register the firm already keeps, some came from asking each of the six directly, and two came out of the appointment paperwork itself. Nothing was left off for looking harmless. Eleven items, six people, and at the end of step three not a single one of them has been judged.

Step four: which of those interests could reasonably affect this decision?

Each of the eleven items goes against the sentence written in step one. The question is single and it is asked in the same words every time: could this interest reasonably affect this decision. Not whether it did. Not whether the person is honest. Not whether the item would be awkward to read out in a meeting. Each item is marked relevant or not relevant to this decision, with one line of reasoning beside every mark so that somebody else can see how the mark was arrived at. The items marked not relevant stay exactly where they are. Embarrassing and relevant are two different tests, and an interest can be uncomfortable and irrelevant at the same time. The wording of the question at this step therefore matters more than anywhere else in the procedure.

THE TEST AT STEP FOUR, AND THE TEST IT IS NOT Could this interest reasonably affect the decision named? NO YES Record it as considered and not relevant to this decision. It stays on the sheet with the reason given. Record it as relevant to this decision and carry it into step five, in order to find who was owed it. 9 of the 11 items 2 of the 11 items Embarrassing is not the test. An interest can be uncomfortable and irrelevant at the same time, and asking how an item looks answers a different question altogether.
Nine of the eleven items came out not relevant to this decision and stayed on the sheet with a reason beside them, and two went forward into step five.

Of the eleven items at Bhadra Securities Private Limited, two could reasonably affect this appointment and nine could not. Nine plus two is eleven, and all eleven stayed on the sheet with a mark against each. One of the nine was a relative working in an entirely different trade, an item that is uncomfortable to write down and could not have touched this decision. The two relevant items sat with two different people, so four of the six came out of step four with nothing against them at all.

Try it out

An interest is awkward to read out but could not have touched the decision named. What does step four do with it?

Step five: who was entitled to be told?

For each item marked relevant, who the disclosure was owed to is established. The answer comes from three places, with a note of which place each answer came from: the firm's own policy on interests, the terms of the arrangement the person acts under, and the conduct requirements applying to the firm, read at their source rather than from memory or from a colleague. The documents specify a role, so the recipient is written down by role rather than by name. Where the three places point at different recipients, all of them are recorded instead of one being chosen. A disclosure made to the wrong person is a conversation and not a disclosure, so the person entitled to be toldThe person or body a disclosure is owed to, established from the documents rather than assumed. is established from documents and never assumed.

Yashodhan Pai wrote two recipients on the sheet at Bhadra Securities Private Limited, one against each relevant item, and beside each of them the place the answer came from. For the first item the firm's own policy and the applicable conduct requirements pointed at the same role, and the sheet says so. For the second they did not obviously agree, so both were recorded and neither was reconciled, with the disagreement written down as something for somebody else to settle.

Where are the requirements this step points at read?

India, and the reading is done at the source every time. The conduct requirements applying to a registered intermediary such as Bhadra Securities Private Limited are published by the Securities and Exchange Board of India at sebi.gov.in, and where company law reaches a decision taken inside a company they sit with the Ministry of Corporate Affairs at mca.gov.in. The conduct requirements set what has to be disclosed, to whom, in what form and by when, along with every period and threshold, and a procedure carrying them would be wrong on the morning they changed. The current text is opened, the provision applying to the entity under examination is read, and the date of that reading goes beside the line in the record.

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Step six: were they told, and when relative to the decision?

For each relevant item, evidence that the recipient was actually told is sought, and that evidence is then placed in time against the decision. Two answers go on the sheet. First, was there a disclosure at all, evidenced by a document rather than by anybody's recollection: an email, a register entry, minutes, a signed form. Second, where does it sit in the sequence: before the shortlist was drawn, after the shortlist and before the decision, or after the decision was taken. The source of the evidence goes beside each answer, and where no evidence was found, the record says that a search was made and where it looked. Timing is half of this step. A disclosure arriving after the decision informed somebody and protected nobody, and that difference is recorded rather than argued about.

THE SAME DISCLOSURE, IN TWO PLACES ON THE SAME LINE Invented sequence. No calendar dates, no periods, only the order things happened in. The interest arises The shortlist is drawn The four are scored The decision is taken The review begins Disclosed here still able to change what happened next Disclosed here cannot reach the decision Same interest, same recipient, same words in the register. The one on the left could change what happened; the one on the right informed somebody and protected nobody.
One disclosure arrived before the shortlist was drawn and could still change what happened, and one arrived after the decision and could not reach it.

At Bhadra Securities Private Limited, one of the two relevant items was disclosed to the recipient before the shortlist was drawn, evidenced by a dated entry in the register. The other was never disclosed to anybody, and the sheet says exactly that and stops. Yashodhan Pai wrote the finding and the evidence for the finding and left everything else alone. The sheet does not say why, does not say whether anybody meant to, and names no reason at all.

Try it out

The record shows a disclosure made after the decision was taken. What does step six put on the sheet?

Try it out

An interest was disclosed to the right recipient before the decision. Is the procedure finished with it?

Step seven: was telling somebody enough?

For every item that was disclosed to the right recipient in time, one more question comes before it is closed: was disclosure alone the right answer for this decision, or should the person also have taken no part in it. The person's conduct after disclosing settles it. Did they draw the shortlist, write the criteria, score entries, sit in the meeting, sign. Each of those acts is recorded. Then the record shows whether anybody decided at the time that disclosure by itself was sufficient, and who that was. Where nobody appears to have asked the sufficiency of disclosureWhether telling somebody was enough, or whether the person also had to step back from the decision. question at the time, write that down. The missing question is itself a finding. Disclosure and recusalNot taking part in a decision because of an interest. are two different answers, and a procedure stopping at the first one has answered half the question and closed the file on the other half.

STEP SEVEN, AND THE HALF OF IT PEOPLE SKIP Was it disclosed to the person entitled to be told, and in time? NO YES Go to the undisclosed route: record it, assess it, escalate it, in that order. Was disclosure alone enough for this decision? Disclosed, and took part in the decision. Record both facts. Disclosed, and did not take part. Record who decided that, and when. Ask only the first question and the two outcomes on the right collapse into one, which is how a file gets closed on half a finding.
Asking only whether an interest was disclosed collapses two different outcomes into one, and the second question is what separates them.

At Bhadra Securities Private Limited, the item that was disclosed in time belonged to somebody who then carried on drawing the shortlist. Both facts went on the sheet: it was disclosed, before the shortlist, to the recipient the policy named, and the person who disclosed it took part in the narrowing from nine to four. Yashodhan Pai did not write down whether that was acceptable. The sheet asks the question, records the facts an answer would rest on, and passes both to whoever holds that decision. The person running the procedure never holds it.

Step eight: what does the record have to show?

The record is written while the sheet is still to hand, and it shows the whole shape of the review rather than its conclusion. The decision as named in step one. Everybody examined. Everything collected. Every item marked relevant, and every item marked not relevant. Who was entitled to be told. The evidence of telling, and where it sits relative to the decision. Whether the sufficiency question was asked at the time. Where anything unresolved went next, and who ran the review. Then the people who produced nothing go down as well. An unrecorded clean review is indistinguishable from a review that never happened, so a nil findingA recorded conclusion that nothing was found, which is itself a result rather than an absence of one. is a result and it belongs in the record.

THE RECORD AT STEP EIGHT, INCLUDING THE LINE FOR NOTHING FOUND CONFLICT REVIEW RECORD, INVENTED Decision examined one appointment, one line People examined 6 Interests collected 11 Could affect this decision 2 Not relevant to this decision 9 Disclosed before the decision 1 Not disclosed at all 1 Nothing relevant found 4 of the 6 people Passed on to named in the record Reviewed by Yashodhan Pai 1 The decision sits at the top, so every line under it has something to be tested against. 2 The counts reconcile: 9 not relevant plus 2 relevant makes 11, and 2 people carrying something plus 4 carrying nothing makes 6. 3 The nil finding is a line, not a blank space. Four people were examined and produced nothing. 4 Where it went next is part of the record, because the review does not decide what happens.
One sheet carries the decision, the six people, the eleven items, the two relevant, the one disclosed and the four people against whom nothing was found.

The record at Bhadra Securities Private Limited fitted on one sheet: one decision, six people examined, eleven items collected, two relevant, one disclosed before the decision with a register entry as the evidence, one not disclosed at all, four of the six people with nothing relevant against them, and two matters passed on with the sheet attached. Every count on it reconciles with the one above it. Nine not relevant and two relevant make eleven. Two people carrying something and four carrying nothing make six.

The everyday version of this hangs in a lift. The card on the wall says who checked it and that nothing was found. With the card taken away, a lift somebody inspected every month looks exactly like a lift nobody has been near in years. The check is not what makes people safe on its own. The check and the line recording it are.

Try it out

All eight steps run over a decision and nothing relevant is found at all. What goes in the record?

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What happens when an interest that was never disclosed comes to light?

Three steps follow in this order, and none of them starts with a question about why. First, what was found is recorded: the item, the decision, the person's part in it, everything the record shows and everything it leaves out, and where each item of evidence came from. Second, whether the decision would bear re-examination is established. Establishing that means asking whether the interest could have affected the outcome and whether that outcome can still be looked at now. Third, it goes to whoever decides what happens next, with the record attached rather than summarised in anybody's own words. Recording comes first because a finding discussed before it is written down changes shape, and every step after the record depends on the record being what was actually found.

WHAT AN UNDISCLOSED INTEREST DOES NEXT, IN ORDER 1 RECORD Write what the record shows and what it does not, in its own words. 2 ASSESS Establish whether the decision would bear re-examination. 3 ESCALATE Hand it to whoever decides, with the record attached, not summarised. Ask why they did it not a step here, and not now Recording comes first because a finding discussed before it is written down changes shape, and everything after it depends on the record.
The route runs record, then assess whether the decision would bear re-examination, then escalate, and asking why is not a step on it.

Notice what is not on that list. Asking the person why they did not disclose is not a step here. The question may well come later, and somebody else may well be the right person to put it, but asking it is not part of surfacing a finding, and a review that opens there has turned into something else before it has written anything down. The tone of the record follows the same rule. The record says what was found and what the evidence for it is, in the flattest words available, and it supplies no motive it cannot evidence. In practice that means no motive at all.

Try it out

An interest that was never disclosed turns up in a decision taken some time ago. What comes first?

The reviewer who looks for interests before naming the decision

Looking for interests first feels like the efficient order. Pull the register, find out what everybody holds, then see whether any of it matters. A long list is easy to produce and looks like a day's work, so the order feels thorough as well. The wrong reading underneath it is that a conflict is a property of a person, something carried into every room they enter. It is not. A conflict is a relationship between one interest and one decision, and the same interest is live in one decision and irrelevant in the next one taken twenty minutes later. A review run in that order produces a catalogue of everybody's outside interests, eleven items across six people at Bhadra Securities Private Limited, with nothing to test any of them against.

The cost is not the wasted afternoon. The real cost is that the catalogue looks like a completed review, gets filed as one, and cannot answer the only question anybody will put to it later: whether any of it affected anything. Somebody reading that file in a year sees six names, eleven items and no decision at the top of the sheet, and has to start the work again from the beginning, this time with a sentence.

A LIST OF INTERESTS WITH NO DECISION AT THE TOP OF IT OUTSIDE INTERESTS, ALL SIX PEOPLE 01 02 03 04 05 06 07 08 09 10 11 Decision examined: Eleven interests, six people, and not one thing to test any of them against. The list cannot say whether any item mattered, because no decision was ever named at the top of it. It looks like a completed review. It gets filed as one. It answers the only question anybody asks of it later with silence.
Eleven items and six names with the decision field left blank is a document that cannot say whether any of it mattered.
Try it out

A review produces a complete list of every outside interest held by everybody in the department. What can be concluded from it?

The finding is recorded before anybody asks why. See what the interest changed.

Who runs this procedure outside a compliance department?

The same eight questions run wherever a decision was taken by people who had lives before they took it. Prerna Wadekar, the compliance officer at Vindhya Ceramics Private Limited, an invented listed company, runs them over a decision on which of three providers the company appoints, where four people influenced the outcome and one item came out relevant. A lender's credit committee runs them over an approval where the borrower and one member of the committee turn out to share a business connection. An analyst reading somebody else's research document runs them from the outside and in the other direction: what did the person writing this hold, what does the document disclose, and does that disclosure sit before or after the work was done.

A household runs them too, and the smallest version is the clearest one. A building committee is choosing between three quotations for a repair, and one of the three is a business run by the brother-in-law of a committee member. The eight steps are the same at that scale: name the decision, this repair and not repairs in general; list who drew up the three quotations, the point at which the decision was actually taken; ask what each of those people holds; ask which of it could affect this repair; work out who in the building was entitled to be told; check whether they were told before the quotations were drawn or after the contract was signed; ask whether telling them was enough or whether the member should also have stayed out of the vote; and write down what was found, including that nothing was found against the other members. The paperwork the answers are read out of changes between a broker, a listed company, a lender and a building committee. The order of the questions does not change at all.

Try it out

The person with the interest says it never affected their judgement. What does the procedure do with that?

Conduct requirements themselves are read at their source, and every step that touches one points at where the current text sits and at dating what is read. Why people fail to disclose interests is a question about behaviour and is covered elsewhere. Whether any arrangement is acceptable, whether any decision should stand, and what ought to follow a finding are questions the procedure surfaces for whoever holds them and answers none of them itself. Penalties, periods and thresholds belong to the requirements rather than to the procedure. And the documents are Indian: the eight questions would survive a move to another market, and the documents they are answered out of would not.

References

SourceDocumentWhere
Securities and Exchange Board of IndiaThe conduct requirements applying to a registered intermediary, and the address a reader opens at step five to establish who a disclosure is owed tosebi.gov.in
Ministry of Corporate AffairsCompany law where it reaches a decision taken inside a company. The second address a reader opens when the recipient of a disclosure is not settled by a firm's own policymca.gov.in
Reserve Bank of IndiaThe conduct requirements a firm holding a second registration reads at a second address, alongside the firstrbi.org.in
International Organization of Securities CommissionsThe conduct principles that markets implement through instruments of their own, and the shape the requirements above descend fromiosco.org

Bhadra Securities Private Limited, Vindhya Ceramics Private Limited, Yashodhan Pai and Prerna Wadekar are invented.
Educational material. Not advice on any investment, tax, budget or market position.

Framework

Other frameworks in Market Conduct

Framework

How Financial-Promotion Rules Differ Across Regulated Activities

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