Case 038Financial statement analysisCore
Walk through what an AI model company's income statement probably looks like. Where does training compute belong, and what revenue does it need to break even?
1The situation
Pratibimb Labs builds large AI models and sells access two ways: subscriptions, Rs 1,800 crore a year, and pay-per-use API access for developers, Rs 1,200 crore. Running the models for customers, called inference, costs Rs 1,350 crore of compute. Training new models costs Rs 2,000 crore of compute a year.
Staff cost Rs 900 crore, sales and marketing Rs 450 crore, and general and administrative costs Rs 150 crore. The figures are illustrative.
2Your task
Lay out the income statement, decide where training compute belongs, and find breakeven revenue if inference scales with revenue and everything else is fixed.
Quick check
If training compute is put in cost of revenue, what is Pratibimb's gross margin?
Worked solution
Try it on paper, then open one step at a time.
30-second answerThe answer to give first
Revenue of Rs 3,000 crore, inference cost of Rs 1,350 crore and an operating loss of Rs 1,850 crore. Treat training as research and development, not cost of revenue: it builds the next model rather than serving today's customers, and the gross margin is then 55%; in cost of revenue it would be minus 12%. With inference at 45% of revenue and Rs 3,500 crore fixed, breakeven revenue is about Rs 6,364 crore, more than double today.
Step 1How would you lay the statement out?
The way any software company does, then ask what is different. Revenue by line, subscriptions and API. Cost of revenue, which is the cost of serving those customers today: here inference compute, the electricity bill of answering every question. Gross profit is what serving customers leaves; everything below it, research, people, selling and overhead, is the cost of being in business and building what comes next. The unusual feature is that one research line, training compute, is larger than inference.
Step 2Where does training compute belong?
Think of a film studio. The cost of making the next film is not the cost of selling tickets to the current one. Training builds the next model, which may earn revenue for a year or two; it does not serve today's customer, so it belongs in research and development below gross profit. That gives a gross margin of 55%. Put it in cost of revenue and the same business reports minus 11.7%. The economics have not changed; the classification has, which is why the first question about any reported gross margin is what is in it.
There is a third choice worth naming. Some accounting frameworks allow development costs to be capitalised when strict conditions are met, and then amortised over the asset's life. If training were capitalised, EBITDA would be Rs 150 crore, positive, while operating profit would carry the amortisation. Whether a model qualifies, and over what life, is a judgement for the applicable standard and the auditor, so confirm the current treatment before relying on any reported EBITDA in this sector.
Step 3What revenue does Pratibimb need to break even?
Separate costs that move with revenue from those that do not. Inference is 45% of revenue, so each extra rupee of revenue contributes 55 paise. Training, staff, selling and overhead total Rs 3,500 crore. Breakeven revenue is Rs 3,500 crore divided by 0.55, about Rs 6,364 crore, a little over twice today's revenue.
Then state what that breakeven assumes, because it is fragile in both directions. Training is fixed only if the company stops racing to build bigger models; in practice it tends to rise with ambition. Inference cost per unit of revenue tends to fall as models and chips become more efficient, which lowers the breakeven. A good answer gives the number and then says which of those two forces the business plan is betting on.
Where candidates lose it
The common loss is reporting one gross margin without saying where training sits. An interviewer who hears 55% will ask whether that includes the largest cost in the business.
The second is treating every cost as variable and concluding the company can never break even. Only inference scales with revenue here; the breakeven exists because Rs 3,500 crore is spread over more revenue as the company grows.
What the interviewer asks next
- API revenue has a lower margin than subscriptions. How would you show that on the statement?
- If inference cost per unit falls 30% a year, how quickly does breakeven revenue fall?
- Would you value Pratibimb on revenue, gross profit or something else, and why?
Asked at Lazard, Investment Banking, San Francisco, 2026 (Wall Street Oasis): Walk me through what Open AI's income statement probably looks like.
Company names and figures are illustrative.
